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How to Market Your Business Merger Online

Business mergers are very complex entities, and many customers are wary of them. After all, the very makeup of their favourite brand is about to change. Most of the time the change feels like a shock before they either get accustomed to it or leave. Very rarely is a merger something so wholly good for […]

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Building the Perfect E-Commerce Website

Starting an online retailing business is a great opportunity, and many people have seen success in selling their products via online stores. Your e-commerce website must be top-quality to encourage customers to keep coming back for more and to help your business grow. Here are some tips on how you can build the perfect e-commerce […]

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Four ways to improve your social media marketing

Having a strong presence on social media is one of the most effective and cheap marketing tools for a small business. However, many business owners are not efficiently harnessing their social media platforms or using them to their best advantage. Here are four ways you can strengthen your position and improve your social media marketing. […]

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How to Be More Competitive Online

It is difficult to succeed online in today’s day and age when it is so competitive and challenging to stand out from the crowd. With every business taking steps to increase their visibility online, it makes it that much harder to attract the attention of your target customer and to turn visitors into customers. Still, […]

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Tech Tips For Small Business Owners

As the owner of a small business, it is always helpful to rely on technology because this can help your company to succeed in many ways. Technology can often be used to level the playing field, reduce staffing needs, streamline processes, reduce costs, and generally help a smaller company in its daily operation. Technology can […]

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Why Data Matters for Team Productivity

In the modern era, work is changing. Accelerated by the need to work from home during the COVID-19 pandemic, the remote working scene is exploding across the world, leaving employers and employees considering new styles of work and new patterns of productivity. Yet, to understand how this new regime of work will affect the world […]

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6 Ways to Improve your Website Ranking in 2020

As a business owner, you will be aware of how vital the ranking of your website is to the ongoing success, or even survival, of your brand. Did you know that an estimated 75% of people will never scroll past the first page of Google? However, if you are ranking highly on Google and the […]

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Reasons To Invest In Your Company Website

It’s 2020, and if your business isn’t online, then you could be missing out on custom from a range of different people. Not all websites have to be all singing and dancing. However, they should communicate your business effectively and ensure your message gets across consistently. It might come as a surprise that many companies […]

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Boosting Your SEO Performance: A Short Guide

It’s the question on all marketers’ lips: how can I get my company or client to the top position in Google’s search results, optimizing its search engine performance? While there are, of course, some rudimentary rules where SEO marketing is concerned and many of them are well-known inside the industry, Google’s changes in algorithms change […]

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Self-Promotion 101: How to Use Marketing to Showcase Your Leadership Skills

Knowing you are a great leader is not the same as being able to prove and showcase your leadership skills. After all, a great leader is one that drives results and boosts morale. A great leader is one that can help every individual reach their potential. A great leader is one that knows they are […]

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