8 Business Tech Tips For Startups
In today’s technologically-advanced age, there are many ways that a startup can use tech to boost their business. It can also be hard to know the best way to use tech for your company because it is constantly developing, it can be complex, and it can also be expensive to invest in new technology. Therefore, it is helpful for startup owners to be aware of a few tips which should help you to embrace new technology, which will hopefully help your company to succeed straight out of the gate. Here are a few handy tips to help a startup in any industry to use technology effectively.
- Stay Current
As mentioned, technology is constantly developing, which means that it can be hard to stay current. As a business owner, it is worth making the effort to learn about the latest developments and how they can be used in a business environment. There are many ways that you can do this, such as:
- Business and/or tech blogs
- Technology magazines
- Online communities
- Speaking to a tech-savvy person
- Social media
- Make Cybersecurity A Priority
All business owners need to make sure that cybersecurity is a priority because this is a growing problem and one which could destroy a business. You need to educate your entire team on how to stay safe online, but you must also make sure that you have adequate protection in place. If you switch to cloud computing, this will include having hybrid cloud security, which can safeguard your important business data and keep you safe at all times from the latest malware, ransomware, malicious URLs and other threats to your startup.
- Find Affordable Options
Of course, the biggest issue with new technology is that it can be incredibly expensive, which can be problematic for a startup hoping to keep costs down. You can usually make tech more affordable by purchasing second hand or by choosing one of the smaller brands. Additionally, it might be worth looking into leasing technology which can be cost-effective and also allows you to upgrade every few years when there is likely to be a newer version available.
- Only Invest In What You Need
With so much great technology available, it is very easy for a business owner to overdo it and bring in too much technology. This can overcomplicate the business process and have an adverse effect so you should only introduce what you need. Additionally, keep in mind that it can take a while to get used to new technology so it is best to introduce one type at a time and to anticipate a few teething issues along the way.
- Embrace Automation
One type of technology that is becoming increasingly common in the workplace is automation. This is a type of technology that can divide opinion because it can lead to job losses, but it does not have to as the technology can co-exist with staff. You can use automation to complete the repetitive, menial work to free up time for your team, while also eliminating errors (which are common with this type of work).
- Switch To Cloud Computing
Another type of technology that is worth embracing is cloud computing. This can reduce IT costs because you do not need a physical server, plus it can make it much easier for staff to collaborate and work remotely, which is important in a time where remote working is on the rise and can be beneficial for all parties.
- Use Data
A smart business owner is one who understands the value of collecting, gathering and interpreting data. This can help you to make intelligent, informed business decisions as opposed to operating on gut feelings or guesswork, which should deliver effective results. Google Analytics is particularly helpful for gathering data on your website and this is a tool that you should be using from day one so that you can get a clear insight into how you are performing online.
- Be Environmentally-Friendly
There is a lot of great technology available in today’s day and age, but you must also consider your environmental impact. If possible, you should opt for technology that is energy-efficient or uses alternative energy – this can reduce your impact while also reducing your utility bill.
Technology has the ability to drive your business forward and increase your efficiency, but it can be hard to know the best way to use tech, especially when you are a startup with limited resources. Hopefully, these tips will help you to embrace the best and latest technology which will help take your startup to the next level.
James Daniels is a freelance writer, business enthusiast, a bit of a tech buff, and an overall geek. He is also an avid reader, who can while away hours reading and knowing about the latest gadgets and tech, whilst offering views and opinions on these topics.