Category: Business

Here Are 12 LinkedIn Outreach Blunders You Should Avoid

In today’s environment creating a digital presence for your business is more important than ever. LinkedIn is one such platform that can help expand your reach and attract new buyers. It is also a great platform for connecting with industry experts and growing your professional network. It’s imperative to understand that LinkedIn is different from […]

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The Importance For Public Relations For Business Owners

A company’s reputation is the foundation of its success or failure. The longevity of a company depends on its good name and how the general public perceives it. Public relations (PR) is a branch of advertising that attempts to build an image for businesses and organizations by communicating and disseminating information to the general public. […]

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Effective E-Commerce: 9 Ideas for Your Business

E-commerce remains one of the most promising industries in 2021. Despite all struggles trade experienced in 2020, online sales volumes grew exponentially, sometimes failing to meet the needs of the growing self-isolating and quarantining population. E-commerce is set to continue to grow this year. It makes it especially interesting to discover business ideas that would […]

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6 Ways to Improve Your Website Without any Technical Skills

When visitors land on your site, you want to make a great first impression. You don’t want them to be surrounded by clutter and feel overwhelmed, you only have little time to grab their attention. Studies have found that people will likely read about 20% of the copy on a web page, so if your […]

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Key Factors to Consider For Your Content Strategy

Content marketing continues to grow on digital platforms as these connect consumers and businesses at a click of a button. Content marketing is the method of marketing your product or service in an interactive and engaging form such as blogs, videos, podcasts and graphics. Content strategy requires planning, research and a consideration of various factors […]

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The Power of Graphic Design in Growing Your Online Business

Making a new online business is always tough, and there are a million different factors you need to consider as you try to grow your site for success. But graphic design, among all the other factors like marketing, copy, and more, holds a lot of power and can determine whether your online business grows consistently […]

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What Could You Do with a Web Design / Development Degree?

As other industries and niches have shrunk over the years, the digital landscape has continued to grow, often at an incredible pace. Every day, companies discover new ways for us to take advantage of the digital world, both in our professional and personal lives. These days, we’re working from home, video conferencing, and designing apps, […]

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Does Communications Platform as a Service Improve Customer Engagement?

Chatbots are a fairly common feature on most e-commerce and other websites. Whether a customer is casually browsing through the products or needs assistance with a specific issue, a chatbot is a convenient as well as a cost-effective solution for ensuring positive customer experiences. Along with chatbots, e-commerce websites also tend to have more traditional […]

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4 Tips for Standing out as a Travel Blog

Here’s a fact you can bet your entire stack of chips on: your travel blog will not reach success by the quality of your content alone. Sure, you’re writing awesome, engaging, and insightful posts about utterly fascinating destinations. You’re doing everything you can to generate traffic. But your bounce rate might still be super-high, and […]

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Optimize Your Blogs for SEO with These Effective Tips and Tricks

Optimizing blog posts for Search Engine Optimization can turn around the fortunes of your business. In particular, it will help your business rank higher on major search engines—including Google, Bing, Yahoo, etc. This is one of the best ways to attract new views, generate more leads, and improve revenues. Thus, mastering the art of SEO […]

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