Category: Marketing & Social

Effective Social Media Marketing Tools 2020

Social media marketing is all the rage of the 21st century. In the beginning, people were apprehensive about becoming a part of social media. Social media began with the participation of daily citizens concerned that somehow, the Y2K bug will affect all of their communications and data. Best Social Media Marketing Tools The internet soon […]

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Essential Digital Marketing Tips You Should Know About

Digital marketing refers to a form of marketing that utilizes virtual platforms to reach and engage with prospective customers online. Nowadays, it’s easy to feel like your business isn’t staying on top of the competition. That’s why some digital marketing tips could help you. Unlike the traditional way of marketing, digital marketing is done using […]

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8 Benefits of Using Social Media for Your Small Business

Startup companies often struggle in many ways, such as capital, logistics, or marketing. And nowadays, there are lots of tools that can help your business flourish. One of those tools is the Internet. The Internet is where you can do anything. And, with the help of social media, your business can grow even faster. Here […]

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How To Build Custom Marketing Reports

There are a lot of factors that influence the effectiveness of your digital marketing efforts. To ensure that you’re using the right strategies to boost your web traffic and, ultimately, sales, you have to know if the techniques you’re employing are making progress toward achieving your company’s goals. That’s where marketing reports come in. These […]

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Most Common Ethical Problems in SMM

Social media marketing has been considered one of the strongest marketing tools for quite some time now. Its reach is impressive and the affordability it offers to brands has turned it into an essential part of every marketing strategy. Brands use social media to promote their brands, reach people from their target audience, make sales […]

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Seven tips to get the most out of Tik Tok in your marketing strategy

Tik Tok is, without doubt, the revelation application of 2018. The evolution of Musical.ly has become a sensation for young people around the world and has become a more downloaded app than Facebook, YouTube, and Instagram. Tik Tok has more than 130 million active users in the West, especially among young people, a figure that […]

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The Top 10 Things You Need to Know About Social Media and SEO

Social media doesn’t improve your SEO on its own. What it does do, however, is drive actions that can affect your ranking. When someone clicks on a link from social media, the link itself doesn’t count as a backlink. In other words, it has no direct impact on your SEO. What does affect your SEO, […]

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7 Tips for Making the Most Out of Your Mobile Advertising

Marketing in general is a hefty task for any business. Taking into account developments in technology and the rise of various advertising methods, such as mobile, makes it a whole lot trickier. Especially for start-ups and entrepreneurs, mobile advertising is daunting and very easy to get wrong. The following tips are designed to help you […]

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How To Effectively Measure The Impact Of Your Social Media Marketing Campaign

Do you find yourself overwhelmed by the plethora of data produced by platform-native social media analytics? Can you fathom which part of your video campaign prompted the most engagements? Social media platforms are built for analytics. Which is great; if you can crunch numbers. But for mere mortals, analysing results can feel a little overwhelming. […]

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How to Be a Better Social Marketer

As a social marketer, it’s your job to change or maintain a single person’s behavior in a bid to benefit society as a whole. This means that you know just how big of an impact the smallest of details can make. You also know that saying something seemingly inconsequential to one person behind closed doors […]

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