Category: Marketing & Social

Strategies To Improve Marketing Performance

Looking to improve your business’s marketing performance? Whether you are a new business, an SME, or a large business, if your marketing is not up to standard, then you are limiting your own success. You could have the best products/services on the market, but without high-quality marketing campaigns, you will find it very difficult to […]

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5 Benefits of Cloud Storage For The Digital Marketing Industry

Cloud storage technology is getting more and more popular each day. This is because cloud storage has multiple advantages that makes it a great option for businesses, especially small businesses. Compared to traditional storage methods, cloud storage is cheaper, more convenient, and more scalable. For businesses in the digital marketing industry, cloud storage can be […]

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How to Boost Your Website’s Value

If you are wondering how to boost your website’s value, then you must be thinking about selling it at some point, probably in the not-so-distant future. However, with that said, there really are only two types of websites that would be up for sale and those would be websites that are already published and hosted […]

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Use customer data and analytics to drive more sales online

Intro-  customer data, analytics can give you insights into customer behavior and understand what drives a sale. Ask any brand and they will happily exclaim that maximum sales is their ultimate goal. But you, a brand or an online business, can’t expect to thrive unless you understand whether your website, social media pages, online advertisements […]

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Small Business Digital Marketing: 4 Tips to Boost Your Website Traffic

Do you dream of looking at your site analytics and seeing a big upturn in traffic? It doesn’t have to just be a dream! The average marketing spending of companies is around 7-12% of revenue, which is a sizeable chunk to spend, so it’s clear that there is value in it. But where do you […]

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Grow Your Online Business with Precise Marketing Strategies

Online businesses have a lot of potential. It is because of their main base of operations: the internet. With online access, people all over the world can buy from you. So the possible growth of your business can now be international instead of local. However, the challenge is how to encourage the expansion of your […]

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9 Practical Tips And Strategies For A Successful Social Media Lead Generation

In today’s business world, the best places to market and find leads are shifting away from the traditional channels. As people become more digitally conscious, social media has proven to be a powerful arena where you can attain your biggest growth. Statistics say that over half of the world’s population (58.4%) now uses social media, […]

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PPC & SEO: Friends or Foes

In the online business world, mastering your marketing game is the name of the game. However, since the online realm is constantly changing, and the marketing strategies that brought results one month may fail to do so the next, digital marketers need to stay alert. That is one of the reasons why businesses need to […]

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Social Media Marketing on a Tight Budget

Social media marketing is among the popular mediums of eComm today, particularly for the younger generations. Aside from publishing the content that they’re passionate about, they also have the opportunity to gain profits from their hobbies. However, it’s easier said than done. The industry possesses several challenges, and the most prominent factor is budget. In […]

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Social Media Marketing Tips to Bring Your Business Up to the Next Level

There is no doubt that social media is now dominating the world in a big way – and this certainly includes the world of marketing. The ability to target customers in a way that you could never have done before is certainly one that is highly appealing in all sorts of different ways. However, this […]

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