Category: Marketing & Social
The 4 Basics of a Better Business
Running a public relations business has a number of inherent and consistent barriers. Like any business, PR companies have to stand out in order to be found by potential clients and ensure that profits are maximized while expenditures are kept to a minimum. This can be a difficult balance to achieve, and requires keeping constantly […]
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Why opt for a WordPress site for Upgraded Digital Marketing?
Is there any doubt on the significance that WordPress has? Undoubtedly, it is one of the simplest and feature-rich best content management systems which has definitely taken the web space by storm. WordPress came to us as just a mere blogging platform. But it has soon turned out to be the home of almost 27% […]
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How (and Why) To Build a Mailing List for Your Website
There may be more social media platforms floating around than you can reasonably track. But email marketing is still the way forward for most businesses. It allows you to engage in rich segmentation, automation, and personalization. All without having to contend with the relentless pace of social media feeds. But unlike social media marketing, email […]
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How To Market And Sell Your Products On Amazon
Amazon is the world’s biggest online store. Although it is overcrowded, with more than 2 million sellers, it is still one of the lucrative ways of selling online. All you need to stand out from the rest of the merchants is to grabs the customer’s attention. You must find a way to make it easy […]
Continue ReadingHow to Make Your Website Boost Your Business
Gone are the days when your customer’s first impression of your business was by walking through the door of your premises. Now it is more likely that their first experience is via your website, and so, as the digital representation of your business, it is essential that your websitesupports and promotes your brand and the […]
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The Importance of A/B Testing for Your Website Growth
First do it, then do it right, then do it better. Addy Osmani, Google’s manager of the Chrome Team, surely knows what he’s talking about, and his philosophy wouldn’t be feasible without hours, weeks, and months of testing. The quote from the first sentence can also be applied to polishing your website and making it […]
Continue ReadingDigital Marketing Strategies for Start-Ups
If you are starting your own business, then you will know that it can be difficult to get your website seen by potential clients. New websites take time to get any significant organic traffic, and sometimes it feels as if you are publishing content that no one is reading. Getting your website seen can make […]
Continue ReadingFour Networking Tips for Freelancers
When it comes to business, there is no greater ticket to your success than networking. It doesn’t matter if you are a business owner, celebrity, or just a regular guy, it is through creating and nurturing relationshipshow you can gain access to new opportunities in places you never imagined. It is how you will get […]
Continue ReadingTurning Your Blog Into a Viable Business With Better Technology
It’s never been easier to start your own business, and as a result,many bloggers have looked for ways to monetize their blogging output. Deciding on products or looking for ways to market your site to new audiences can be challenging, but with sites like WordPress,the transition from casual blogger to international business is actually much […]
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6 Useful SEO Techniques to Drive Traffic to Website
SEO has always been an essential strategy that online brands consistently leverage to increase brand awareness and lead consistent traffic straight to their websites. An interesting study shows that Google receives over 63,000 searches every single second, every single day. While SEO is a complex field that’s consistently changing as the time goes by, there […]
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