How To Keep Your WooCommerce Customers Satisfied
Business owners who use WooCommerce for their eCommerce store know that the two most important things to take care of are improved sales and new customers.
However, most would agree that taking good care of your customers comes as a prerequisite for more sales. Without customers, there are no sales.
Some would even go so far as to claim that customers’ user experience and satisfaction are the most important things to keep an eye on.
In this article, you will read about what you need to do to achieve good customer satisfaction levels.
Show Off Your Products Properly
Different products attract different types of customers. But what does that mean for store owners?
They need to figure out how to relate to them in different ways.
Keep in mind that there is a big difference between customers that buy a T-shirt and those that buy skirts. Clearly, these two groups are going after different elements in the products they intend to buy.
So, remember to keep this in mind when displaying your products. Display your products accordingly, organizing them into categories.
Never underestimate the power some people have over their fans. Nowadays, it’s very popular to use famous YouTubers, Instagram figures, and others to promote products and spread the word about them.
And since every product has its own testimonial, you could take that to your advantage. For instance, if you sell gaming equipment, you could have a gamer review your products. Given that you sell great products, there are high chances that they will recommend it to their fans.
So, consider investing in this kind of affiliate partnership.
WordPress SMS Plugin
Another great tip is to take your SMS marketing to a new level with a good WordPress SMS plugin for your online store. This kind of extension is designed for text messaging. With it, you can send automated notifications, alerts, reminders, confirmations, and basically execute entire SMS marketing campaigns.
With automated SMS messages, you can send bulk messages, schedule campaigns, remind customers about your events, discounts, and send status updates about their orders.
With a good plugin of this kind, you will always be able to see when someone creates an account, you will see order validation requests, stock levels, admin alerts, and daily reports.
Just integrate it with your WooCommerce store and it will be ready to go in no time.
WooCommerce Help Scout
This is another extension that can help you make the most out of your customer relationship. WooCommerce Help Scout allows stores to commence valuable conversations with their customers.
In its essence, the extension allows you to connect your WooCommerce store to a Help Scout mailbox. This enables your buyers to stay in touch with you, so their queries will always be answered promptly.
Customers can begin a conversation with your business anytime about one of their orders. Additionally, they can see their active conversations directly on the My Account page.
Store owners, on the other hand, can easily answer customer queries or start a conversation from the WordPress site admin panel.
Live Chat Plugin
Since chatbots and live chat plugins are becoming increasingly popular, you should consider installing one for your WooCommerce store.
A live chat functionality will improve the customer experience for your store considerably. A decent live chat feature will ensure that all queries are responded to automatically even when none of your customer service agents is online.
Moreover, it offers customers advanced options such as sending files, webcam screen captures, and support feedback directly from the chat window. However, remember to look for a live chat plugin that is easy to configure and has a lot of positive user reviews.
Mailchimp is a tool used for email marketing. It can be used to send emails and newsletters (in bulk) to 2,000 or more customers at a time.
With Mailchimp, it is possible to create multiple databases and email marketing strategies, targeting buyers by their points of interest, recent purchases, and other relevant information.
To take advantage of this tool and use it for your WooCommerce online store, you need to first set up a Mailchimp account and then integrate it with WordPress using the Mailchimp WordPress plugin.
Mailchimp provides an independent hosting service that stores all the data on their server. This leaves your own website light, so you don’t need to worry that it will slow it down or make it unresponsive.
You can also connect your Mailchimp account with our WordPress Newsletter plugin.
Implement some, if not all, of these tips and you will see the results almost immediately. Take another good look at this mini-guide, consider your business needs, and start changing things for the better.
Dave is a serial entrepreneur who co-founded Shortlist in 2018, a marketing un-agency that serves as an outsourced dedicated marketing team. He has also co-founded Less.churn, a churn reduction app, prior to selling it in 2018. In 2012, he quit his job to travel the world, and has visited over 65 countries.