Restaurant Newsletter Template


The Restaurant newsletter template is a single column, multi-block, fully responsive and cross-client compatible newsletter template.

It can be used with any email/newsletter software and also includes dedicated HTML files created to work flawlessly with our WordPress Newsletter plugin that has all the necessary shortcodes and tags in them so that it can plug and play.

Setting up the Restaurant newsletter template is quick and easy.


Included in the Package

The following files are included in the package:

  • Photoshop (PSD) layout file
  • Font (TTF) files
  • Images (JPG, PNG, etc.)
  • HTML version
  • WordPress Newsletter plugin version


Installing the Newsletter Template

These installation instructions are mainly for installation and use with our WordPress Newsletter plugin to illustrate the use of shortcodes and other features.

For any other email/newsletter software, you shouldn’t have to follow any specific instructions other than just uploading the HTML file or pasting the HTML code into that software.


Adding to the Newsletter Plugin

Once you have purchased and downloaded the Restaurant newsletter template, extract the ZIP which contains all the included files as mentioned above.

First, you’ll want to upload all the files in the images/ folder somewhere on your server via FTP or through the WordPress media uploader accordingly since emails always pull images remotely on the clients’ side. Once you have uploaded the contents of the images/ folder somewhere, make a note of the remote, absolute URL to that folder.

Now go to Newsletters > Themes/Templates in the Newsletter plugin and click “Add New” at the top. Fill in a title, choose the index-newsletters.html file which will be uploaded. Alternatively, you can copy/paste the file’s HTML.


The newsletter template is distributed with relative image paths. So the images are src="images/logo.jpg" for example and you want them to be remote, absolute URLs like src="" so that all readers/subscribers can pull the images into their email clients. Eg, in this case, the prepend URL will be that will be added before images/logo.jpg for example. Now take the URL of where you uploaded the images previously and put that into the “Image Prepend URL” setting/field.

The inline styles are optional and you can apply them if you’d like for cross-client compatibility but it is up to you.

Then save your template and you’re done! If the images appear broken, you know that there is an issue with your image prepend URL or that the images weren’t uploaded correctly.


Using the Different Areas

The Restaurant newsletter template comes with several areas/elements that you can use and customize.


1. Logo

The main, header logo can easily be changed by going to Newsletter > Themes/Templates and editing the template to change out the logo image to your own logo as needed. There is a media uploader available to quickly upload your logo image as needed.

2. Header Image

You can replace the header image with any other image from your Restaurant


4. Main Heading

The main heading is automatically populated using the [wpmlsubject] shortcode to output the subject of the newsletter.

5. Main Content

The main content is what is typed into the main WYSIWYG editor of the Newsletters > Create Newsletter screen. This output is generated by the [wpmlcontent] tag accordingly.



6 & 7 & 8. Content Areas, Post Shortcodes or Static Content

Add a content area shortcode [newsletters_content id="1"] to these areas in the template, to show content from content areas in your newsletter.

You can create an additional content area by clicking the “Add Content Area” button below the main editor. You can then insert any text, images and formatting as needed. All WordPress, Newsletter plugin and 3rd party theme and plugin shortcodes are fully supported here.


Add a post shortcode [newsletters_post post_id=15 showdate=Y language=en eftype=excerpt] in these areas to replace this content with content from a post.  See full documentation of post shortcodes.


Add your own images and static content with a static link to your site.


9. Footer Text

The footer text can be changed with your own address by going to Newsletters > Themes/Templates in the plugin and editing the template. The shortcode [wpmlblogname] outputs the title of your WordPress blog, you can replace it with any static text or other shortcode.

10. Social Network Icons

The links/URLs of the social networking icons can be changed by going to Newsletters > Themes/Templates in the plugin and editing the template to insert the relevant URLs statically for your company’s social network URLs.

11. Unsubscribe Link

The unsubscribe link is automatically generated using [wpmlunsubscribe] shortcode.

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