The Importance of Aesthetics in Business

Though we have always been told to never judge a book by its cover, the fact of the matter is most of us do exactly that. There is no such thing as style above substance because style is actually a massive indicator of quality. And so, there is much more to aesthetics than just making […]

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6 Ways to Improve Your Website Without any Technical Skills

When visitors land on your site, you want to make a great first impression. You don’t want them to be surrounded by clutter and feel overwhelmed, you only have little time to grab their attention. Studies have found that people will likely read about 20% of the copy on a web page, so if your […]

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Key Factors to Consider For Your Content Strategy

Content marketing continues to grow on digital platforms as these connect consumers and businesses at a click of a button. Content marketing is the method of marketing your product or service in an interactive and engaging form such as blogs, videos, podcasts and graphics. Content strategy requires planning, research and a consideration of various factors […]

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7 Killer Promotion Ideas for Your Ecommerce Store

The eCommerce industry is getting more and more competitive in nature with each passing day. Every eCommerce business owner is trying to maximize their sales and conversions so that they can steer ahead of their competitors. Some get through and succeed but there are still some fighting the war to increase their sales and generate […]

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How To Motivate Your E-commerce Customers To Purchase?

How can you increase the sales of your e-commerce? Well, it’s largely a matter of motivating customers to buy. That’s right: visitors who browse the pages of your online sales portal will decide whether or not to buy the products offered based on the good reasons that you will be able to provide them on […]

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How To Drive More Sales On Your Website With Instagram

Image Source: Solen Feyissa   The world of eCommerce has, over the last year, had unprecedented growth due to the global pandemic sweeping the globe. Companies all over the world have reported a sharp increase in sales and traffic due to the continued lockdowns being unfairly imposed on communities. Millions of customers are turning to […]

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The Power of Graphic Design in Growing Your Online Business

Making a new online business is always tough, and there are a million different factors you need to consider as you try to grow your site for success. But graphic design, among all the other factors like marketing, copy, and more, holds a lot of power and can determine whether your online business grows consistently […]

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Sales and Marketing Insights to Look Out for in 2021

Moving into the new year, you’re likely thinking about how best to revamp your sales and marketing strategies to accommodate for the new realities of a post-pandemic world. Here, you will find a basic overview of sales and marketing insights that you can either take or leave when you start strategizing sales and business growth […]

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4 Tips For Effective Social Media Marketing In 2021

According to statistics, over 3.6 billion people are using social media regularly and this number is expected to increase to 4.41 billion users by 2025. These numbers should prompt entrepreneurs like you to utilize social media as a tool to market your products and services. Aside from the number of people using social media regularly, […]

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Ways SEO and Web Design Go Together

While SEO and web design are two distinct parts of the online world, there are actually many ways in which the two overlap. So, if you are trying to improve your search engine ranking or the design of your website, don’t automatically assume that the two are mutually exclusive. Here are a few of the […]

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