Category: Email & Newsletters
4 Essential Elements of Email Pop-Up Messages
Pop-ups offer a wide range of targeting and segmentation options. These options enable you to send targeted messages and offers to your website visitors, greatly increasing the likelihood that they will join your email list. For starters, pop-ups significantly increase the visibility of your sign-up forms. They are displayed on top of your content and […]
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Tips and Tricks to Build an Email Sign-up Form that Doubles Conversion
Businesses and website owners use sign-up forms to collect information and interact with their website visitors. This information might include things such as email addresses, names, phone numbers, physical addresses, and birthdays, among others. The information collected on sign-up forms depends on what a business does and what they want to achieve. There are different […]
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13 Tricks To Improve Your Newsletter Subscription Performance
A newsletter subscription form has become an essential component of any website. It allows you to get useful information about your clients and those who might be interested in what you offer. A newsletter form also helps you to keep and improve your contact with your readers. However, not all newsletter subscription forms provide the […]
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5 SaaS Email Marketing Examples for 2022
Email marketing has taken over the SaaS space, and companies are now jostling to secure a spot in customers’ inboxes. To be one of the few whose emails get opened, you need to learn the necessary email marketing optimization techniques. Companies using these techniques are ahead of others in terms of email marketing. We will […]
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How to Add Google Workspace to Your WordPress Site
There is some good news for WordPress users. A partnership with Google will now give you access to all the functionalities of Google Workspace. Google Workspace has tons of excellent features. It allows for easy collaboration and sharing of documents. It is also previously known as G Suite. Don’t get confused if the 2 terms […]
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9 Lead Generation Tips and Strategies For 2021
Improving your lead generation strategy in 2021 can drive more interest to your business and ultimately boost your sales. If you need to make some changes to how you approach lead generation or your business is relatively new and you’re just getting started with generating leads, you need to know which approaches are best. There […]
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Email Marketing Checklist For 2021
Email marketing is going strong and remains one of the most crucial channels of lead generation. A whopping 99% of email users check their inbox once a day while there will be more than 4.3 billion email users in the world by 2023. However, the chances of email overload have also increased substantially. The average […]
Continue ReadingTop 11 WordPress Email Marketing Plugins for 2020
Known for its ease of use and with no HTML editing required, it’s easy to see why thousands of business owners use WordPress to power their company website. WordPress gives you full control of your website, but to grow your audience and keep communication lines open, email marketing is an effective tool that you need […]
Continue ReadingThe Definitive Guide to Growing Your WordPress Blog’s Audience Faster
As the owner of a WordPress blog, finding your niche, creating informative content, and keeping your page updated will only get you so far. To branch out to consumers, you will need to understand the importance of email marketing and how it can be a great tool to build traffic to your blog. Whether your […]
Continue ReadingHow to Identify and Report Spam Emails
How to Identify and Report Spam Emails. We all despise annoying spam emails and we all get them on a regular basis from various sources and for different purposes. Spam email could be as simple as advertising or more dangerous such as fraud or phishing. They arrive in your inbox in all “shapes and sizes”. […]
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